xWeek+10

=**Week 10: Media Literacy**=
 * Watch the You Tube video shown here: [|Propaganda Techniques]**
 * Think about the ads you see in magazines, on TV, in video games, on web pages.
 * Remember the techniques from the video:


 * 1) Testimonial -- A famous person has/uses this product and it is terrific!
 * 2) Repetition -- A series of ads that always use the same character or saying or music, etc.
 * 3) Bandwagon -- Everyone loves this product. If you get it you will be popular
 * 4) Transfer -- Associating a product with something awesome.
 * 5) Appeal to Authority -- An 'expert" says the prodect is great.
 * 6) Loaded Words -- an advertisement uses power words that create emotion and excitement.

Now, remembering the ads you have seen for various products and find two images that advertise a product (using the company's web site or Google's image search.)

Post these pictures in an extra blog post this week. Include the techniques, the picture and whether or not you think the ad is effective. View and respond to at least 4 peoples advertising blog post. Your comment must discuss if you think the post is effective. Why or why not. Your post and your comments MUST use proper punctuation, grammar and spelling. Minus 1 point for each error. It is not effective to look careless or poorly educated.

Complete FOUR brand quizzes. Record your score on each. (Spelling counts on these quizzes. If you can't spell the answer, you can't get it right!) Then email Mrs. Gudmundson and two friends. Include your scores and a sentence about what your score indicates about the effectiveness of the brands' logos and your own media awareness. [|Corporate Logos] [|Name the Chain] [|TV Logos] [|Sports Logos] [|Hero Logos] [|Fast Food Advertising]
 * Brand Awareness**
 * Watch the You Tube videos shown here: [|Product Placement][|Product Placement in Videos]**
 * Open a new Word document.
 * In Google's Image Search, enter "Product Placement Examples."
 * Choose six images.
 * Copy and paste them into your document.
 * Next to each image, identify the product AND the event (movie, show, game, video, etc) where the product placement took place.
 * Submit this document to the assignment dropbox.


 * Complete the Media Literacy Quiz on the 8th grade page.**